DataSentics

Smart Search for E-commerce

Introduction

Indulge users without friction with robust tolerance for typos and synonyms. Guide your customers to the best results, no matter how they search and in what language. Our solution supports mobile and voice search, developed friendly and A/B tested.

Business case

What you don’t find, you won’t buy. The longer you spend searching for a product, the lower your chance to make a purchase. So:
• Do you want to eliminate full-text results and route your users directly to relevant categories or products?
• Do you want to understand users’ search behavior and provide them with the best possible results?
• Do you want to navigate your users by the adviser towards products they want to buy?
• Do you want to capture search trends?

Solution

Our solution can be personalized based on the user’s behavior to understand and detect categories, brands, properties, etc. It also decodes the semantic of requests based on BERT, and offers trends leaning on search history.

Benefits

  • Fast navigation by „conversation“ with users
  • Redirect to category or products
  • Consistent suggester and full-text
  • Increased relevancy by learning to rank (LTR) model